Do You Receive Any Traffic Through the Image Files?
As you know, search engines are able to index the image files too and there are many cases that searchers need to find a photo about what they look for.
So they go to the image search of search engines, find the related images, click on them and go to the related websites. This means free traffic for bloggers and webmasters.
Why should you ignore the traffic that you can receive for free? It is very easy to optimize the images for search engines and receive traffic through them.
Search engines can not see the images in the way that we see them but they can find the image files and index their URLs using the the keywords/phrases they find in the …
1. URL of the image file.
2. title and description of the page that the image file is posted on it.
3. texts and words around the image.
4. alt text of the image.
Which of these four factors are important for the image optimization?
The keywords/phrases placed in the image URL and alt text are very important. If you like your website/weblog images to be ranked in the image search of search engines like Google, you should …
1. In the image file name, insert the keyword/phrase that the image is related to it. For example, when you have an image about printer cartridge, name the image file using the related keywords/phrases: hp-printer-black-cartridge.jpg.
2. Insert the keyword/phrase in the alt text: 
Alt text is the text that becomes appeared when you over your mouse pointer on an image. This text becomes more important when blind users visit your web pages because they can not see the images but the reader software they use reads the alt text for them. So never post an image to your web pages without adding the proper alt text.
3. Try to well optimize the page and use the proper keywords/phrases in the page title, description and also body.
4. If the image is linked to another page or file, try the target page to have the related keywords/phrases.
5. If you have more than one image on a page, try not to optimize all of them for the same keyword/phrase because this is a kind of over-optimization. All the images need alt text but do not use the same alt text and keywords/phrases for all of them.
Bottom line:
As you saw, it is very easy to optimize the images for the search engines. If you follow the above instructions for all the images you have on your website and of course avoid over-optimization, you will receive a lot of free traffic through your images.
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Hi there, good article. I receive a lot of visitors on my Bikini Photoblog through the google image search. Does anybody know a way that Blogger inserts “alt” information in the images you upload there?
I used alt on img tag, but when i preview with firefox, the text has invisible..so i clear the problem with using title, may be you have another tips for firefox user
Hi, great post. Yea I have gotten a lot of traffic through google image search lately. I guess since I have a gadget/product blog and use a lot of images, they would end up being found in google image search. Ive even had a lot of hits from Myspace from someone using an image from my site on their profile. dunno how good that is, since those are people that arent actually coming to my site to see the image.
Dear BikiniGirl,
Thanks for the comment. The only way you have to add the “alt” to your images is editing the html base of your posts by clicking on the “Edit Html” tab on the “Edit Posts” page and adding the “alt” manually to the img tags.
Vahid
Dear Ramayadi,
Thanks for stopping by and for the comment. You really made me happy.
Yes; Unfortunately the “alt” doesn’t work on the FireFox and “title” doesn’t work on Internet Explorer. So we have to add both of them to the img tags.
Vahid
hi Vahid,
How detailed is it! This is a helpful article for everyone.
Great article, I knew about images that you have on your site are on google images search.
I noticed that when I was checking through my site meter account when I was looking one day to see where traffic was coming from.
You have provided some worth while tips to better this opportunity.
Thankx
As usual, very nice article.
I also learned on putting both the alt and title attributes. When I code my own and client’s sites, I just put alt attributes.
Very nice article.
I have tried to optimize my images, but I’m not receiving any traffic from google image search. No idea what is wrong.
another one of seo trick .. thx Vahid
Top Post
Again a very helpful article. Thanks
Dear Thomas,
Receiving traffic through the images can also be affected by competition and the number of the sites that have similar images for the same topic. You also need to wait a while to see some traffic through the images.
Vahid
I will defently be putting more effort into my images. Thanks
Thanks Vahid, Good article keep it up.. Although, i am aware about this but i was avoiding due to lack of time in my post. But now onwords sure i will remember to add keyword in file name and alt text..
Many Thanks
Hi
I came across this article of how you can use traffic coming in from google image search to generate thousands of backlinks back to your site. Its legitimate and the info is free for everyone. Here is the link:
For blogs
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http://www.blogstorm.co.uk/blog/build-links-from-google-images/
and for non blogs
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http://www.blogstorm.co.uk/blog/use-google-images-and-hotlinkers-to-build-links/
Using image search to advertise a website is very interesting. It is the same as text links but using email indexed on search engine.
First time i read about the image effect for SEO. thank a lot.